Jaguar Land Rover Works Towards Car Connectivity

Jaguar Land Rover North America is excited to announce that LISNR and PILOT Automotive Labs (PILOT) are the latest start-ups joining their team at the Jaguar Land Rover Tech Incubator program, located in Portland, Oregon.

The Portland Tech Incubator program opened in January of 2016. The program was expanded from the Jaguar Land Rover Open Software Technology Center that was established in July of 2014. The Portland Tech Incubator program strives “to encourage, promote and support new automotive, mobility and connected car technologies that are being developed by start-ups.” Over the next decade, the program is committed to partnership with 120 start-up companies.

“The technologies LISNR and PILOT are developing present us with endless opportunities to broaden our scope of knowledge across data transmission and a suite of driver assistance features,” Danielle Alexander, Incubator General Manager, said. “We’re excited to spend the next six months working alongside these teams, and looking forward to seeing what comes out of the partnerships.”

LISNR is working towards enhancing in-car connectivity. They want seat personalization, keyless access, and remote app pairing to be a seamless part of working your vehicle. They also are working towards eliminating the risks associated with “peer-to-peer data transmission over connected devices through its ability to transmit data in an offline environment.”

PILOT’s focus is on creating technology that will allow modern Advanced Driver Assistance Systems (ADAS) features to be implemented on older vehicles. By doing this, they hope to improve safety for the customer. PILOT’s technology could work with the vehicle’s navigation, road sign and traffic signal detection, voice control, forward collision warnings, obstacle detection, and more.

For the next 6 months LISNR and PILOT will be given space inside the Portland research and development facilities, mentorship, access to resources such as investment and services, and development support from the Jaguar Land Rover global engineering teams.

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Land Rover Designs Innovative Steering Wheel

The Land Rover engineers and designers are constantly trying to create new and innovative technology. Recently, Engineers took technology from the new Land Rover Discovery and tweaked it to assist Sir Ben Ainslie and the Land Rover BAR Sailing Team with winning the America’s Cup.

Land Rover’s Human Machine engineers spent 18 months creating a one-off steering wheel with gear-shift paddles specifically shaped to fit Sir Ben Ainslie’s hands. This will give Sir Ben Ainslie perfect fingertip control as his team battles to win the world’s oldest sporting trophy, the America’s Cup.

The specialized steering wheel allows Sir Ben Ainslie to adjust the boat’s hydrofoils with great precision so the BAR Team can go as fast as possible.

“This is not just a great piece of design and engineering, but beautiful craftsmanship,” Sir Ben Ainslie said. “The controls are intuitive and smooth, with just the right amount of feel and feedback. It really has made a difference to how I control R1.”

“We have used our experience and technologies developed for the new Discovery and put it on a race boat,” Tony Harper, Director of Research at Jaguar Land Rover, said. “The paddle system we developed for Land Rover BAR has its roots in the steering wheel gear-change mechanisms our customers use daily. By adding personalized molds of Sir Ben’s fingers we have provided a mechanism capable of lifting the boat onto its foils, increasing efficiency through the water and ultimately reaching top speed more quickly.”

“Land Rover’s new easier-to-use controls are a reliable and innovative design concept, giving Sir Ben and the team a feature not seen before in the America’s Cup,” Richard Hopkirk, Engineering Manager at Land Rover BAR, said. “This is the critical piece of technology on board – the connection between Sir Ben and the boat. I’m really grateful to the Land Rover engineers for working so closely with our team and leading the development of such an effective, efficient design.”

Join us in wishing the Land Rover BAR Team good luck as they begin their quest for the America’s Cup!

Anthony Joshua Commissions Unique Range Rover

International Boxing Federation Heavyweight World Champion, Anthony Joshua MBE, is a Land Rover fan. Earlier this year he visited Jaguar Land Rover Special Vehicle Operations (SVO) in Warwickshire, UK, to customize his own bespoke version of the Range Rover SVAutobiography Dynamic.

Joshua worked with Land Rover technical specialists and designers to select specific features for both the interior and exterior. One of the most unique features of Joshua’s Range Rover is its unique premium paint finish in ‘World Champion Graphite.’ SVO dedicated the premium paint finish to Joshua.

Joshua’s Range Rover SVAutobiography was delivered the week before boxing’s ‘Super Title’ at Wembley Stadium against WBA World Heavyweight Champion Wladimir Klitschko. Joshua defeated Klitschko to retain his IBF world heavyweight title and won the vacant IBO and WBA belts.

“I spend a lot of time on the road traveling to Sheffield during my training camps, so I am incredibly grateful to Land Rover and the SVO team for their assistance,” Joshua said. “The Range Rover SVAutobiography Dynamic is the pinnacle of luxury and performance and it has been a pleasure to partner with the SBO team to create a version unique to my tastes. I had a fantastic experience in specifying this Range Rover, and the level of design detail in the finished vehicle is stunning, from the boxing glove emblems in the door handles to the custom storage unit for my training equipment.”

“It was a pleasure to welcome Anthony Joshua to the SVO Technical Center and we are pleased to name him among our clients,” David Fairbairn, Head of Special Projects, Jaguar Land Rover SVO, said. “He is extremely popular among our employees and we wish him well. The performance and features of the Range Rover SVAutobiography Dynamic espouse the attributes of an elite athlete like Anthony Joshua: a distinctive style, powerful at heart and a jaw-dropping combination of performance and capability.”

For more information on the Range Rover, or any member of the Range Rover family, contact us at Land Rover Austin! We can’t wait to tell you more!